Link Building

Grow Your Business with A Comprehensive Link Building Strategy

No search engine optimization program is complete without attention to link building.  Current search engine algorithms place great emphasis on how many incoming links a site has in determining search engine placement.  Once your site content has been optimized, it’s time to find out which Internet directories and other authoritative web sites can provide links to your site to help the major search engines accurately rank your site for keywords important to your customers and prospects.

The more high-quality, incoming links you have pointing to your site, the better your link relevancy will be, and thus your search engine positioning.  However, there are many sites that will be happy to trade links with you or provide a free or paid link that actually may cause your site to be penalized by the major search engines.  These sites, considered spam by the search engines, are basically ‘link farms and should be avoided.

Finding the right types of links takes effort and knowledge of current search engine ranking practices. It’s best to work with a qualified SEO firm that can appropriately identify high-quality links for your site and provide link building services.

CarbonFoot Interactive provides two options to clients interested in link building.

Link Building Research & Target Recommendations

If your firm is interested in managing your own link building efforts, we offer comprehensive link building research that will enable you to implement your own link building program. This research will examine the incoming links of your primary competitors as well as of those sites that are performing better than yours on the search engines. Additionally, our search engine marketing staff will locate appropriate vertical sites and directories for your link building efforts.

Link Building Research & Target Recommendations PLUS Link Building Services & Reporting

CarbonFoot Interactive can manage your company’s link building efforts completely, conducting the research, implementing link acquisitions and following up with a Link Strategy Report. The value in of a link building program is to build links from reputable sources over time and establish a network of incoming links to improve your search engine position. We offer resources to develop your link network, and the ability to monitor it’s impact and the specifics of which sites drive the most organic traffic that will help grow your business.

To find out how your site would benefit from a link building program, contact a digital marketing services account manager today and learn how your business can benefit.