Social Media Strategy
- Orkut in Brazil has
the largest domestic online reach (70%)
of any social network anywhere in
the world. - Social networks / blogs are now 4th most popular online category – ahead of personal email.
- These sites account for one in every 11 minutes online.
- Facebook has the highest average time per visitor among the 75 most popular brands online worldwide.
March 2009
Any engagement with a social media platform should be carefully considered before proceeding. Development of a social media strategy brings an obligation to continue support and provide resources to sustain those efforts and keep beneficial social networking active. CarbonFoot Interactive will develop and execute a social media network strategy that fits within your marketing budget and your marketing channel mix.
The Growth of Social Networking
No longer the domain of teenagers (aka MySpace & Friendster), adults have joined the fray. In fact, trending on Facebook reveals that soon adults 35-49 will overtake the 18-34 year olds. So where to begin and how should you choose to begin and develop conversations with potential fans, friends and ultimate customers?
The differentiator for social network platforms is they focus on the individual. Upload your own personal information to create your own profile and a ‘piece of you’ lives on that site to interact with others that may find you 24/7.
CarbonFoot Interactive can develop a social networks engagement strategy with definitive metrics reporting that will optimize your investment across multiple social media outlets. Call us today, or email us to contact a digital marketing services Account Manager.
Social News: Staying Top of Mind
Social Media Networks: Social News
The distinct feature for this type of news site is that users submit links to Web content (articles, podcasts, videos, etc) that they find interesting. These are in effect ‘social filters’ that through popular vote and activity push the most interesting content to the top of the heap.
CarbonFoot Interactive will sift through the myriad social network sites and find the demographically appropriate networks suitable for your audience, and develop a social media strategy to engage with that audience. Establishing key performance metrics for brand awareness, ‘activity or posts’, visits to your site and or actual conversions are crucial to optimizing a social media strategy. We provide insights from social media analytics data that capture successful engagements with your company, product or service.
Learn More About:
>>>Blogging & RSS
